TOYOTA AUTOMOBILE MUSEUM TOP EXHIBITIONS/VIRTUAL MUSEUM From Stylization to Perfection of Automotive Technology The movement to upgrade automobiles extended even to the so-called practical cars. Upgrading did not mean simply internal, mechanical changes; the external appearance was also subjected to a great deal of scrutiny. The Americans had changed models each year to keep up with consumer demands for more stylish design. Naturally, the popularization of sleek body styling brought major changes to auto body construction. Upgrading from the Practical to the Luxurious Stylized, Streamlined Bodies Search for the Next Design: Exploring Fashionable, Streamlined Cars European Reaction to Family Cars Automotive Technology Adds More Functions

Beginning in the late 1920s, Chevrolet started to change its models annually. In 1934, the company released the Master Sedan, which incorporated a V-shaped radiator grille. The splendor from the abundant use of chrome and the low body immediately evokes the image of a streamlined form, and although structurally it was a failure, the front-wheel independent suspension made this an epoch-making model. This straight six-cylinder engine with its fuel efficiency, and parts compatibility made it a proper choice. In 1934, a large number of carmakers embarked on the streamlined automobile design. Chrysler and De Soto released the Airflow, a car which ultimately failed because it was too ahead of its time and went beyond the vision of the era. The front-mounted engine was placed above the axle, resulting in balanced weight distribution. Its interior was expanded to provide better riding comfort. The body approached that of modern unitary construction. It was an automobile without parallel at that time. De Soto's body and chassis structure affected the development of Toyoda Model AA.

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